~ Pioneer publisher of tourism focused destination web sites since 1997 ~

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Website Traffic

1,070,250 visits to byronbay.com in the 12 months to June 30 2011! A 5.81% increase on the previous year, which equates to an increase of 58,733 more visits! Our modest year on year increase is more than the total traffic to some Byron websites.

How do They Find byronbay.com;

In the olden days, being ranked number one for 'byron bay' searches was enough. These days we find the average Internet user is much more sophisticated in the way that they find websites. Here's some examples of where our visitors came from in the 12 months to 30 June 2011;

They used 177,562 different keywords in search engines to find byronbay.com.
68,000 typed byronbay.com into their browser - 70% of them were first time visitors.
They followed links from 2,285 other websites to byornbay.com.
Over 18,000 came to byronbay.com from Facebook up 75% on the previous year.
Over 83,000 came from mobile devices, Google only started tracking in Nov 2010.

What do They Look at on byronbay.com;

With the original design and the recent re-vamp, byronbay.com makes it easy for visitors to find the information they are interested in. Here's some examples of what our visitors looked at in the 12 months to 30 June 2011;

Our Holiday House Guide was looked at 200,000 times.
Our Wedding Guide was looked at 49,000 times.
Our Photo Gallery was looked at 46,000 times.
Our Pet Friendly Accommodation Guide was looked at 40,000 times.
Our Restaurant Guide was looked at 26,000 times.

There are plenty of niche websites and services you can use, but for 'Byron Bay' exposure we don't think you can do better than byronbay.com. Rest assured, going forward will be working to retain our traditional traffic while taking advantage of emerging trends.

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